The electronics industry will face challenges such as more complex supply chains, shorter product life cycles, uncertain demand and declining income, because the emergence of new technologies, economic uncertainty and increasingly stringent regulations have caused regulatory pressure on the consumer electronics industry. With the continuous development of cloud computing technology, it provides a new way for enterprises to achieve sustainable, efficient and flexible business growth. Gartner, a research organization, predicts that the global cloud computing service market will grow by 16.6% in 2020, with a market size of US $249.8 billion. By 2022, 90% of industry organizations will use cloud computing services.
Business leaders in the consumer electronics industry shared the main reasons for adopting cloud computing: the improvement of internal business process efficiency, the increase of customer demand, and the expansion of sales channels. Enterprises can use cloud computing based services, DevOps services and analysis in combination to accelerate product time to market and improve customer experience.
For enterprises in the electronic industry, cloud computing services may redefine customer relationship management, improve governance and transparency, change business methods, and expand business flexibility. So how does the cloud computing industry make consumer electronics enterprises change? Now let's break down the neutrino network for everyone:
1. Improve business operation efficiency
The development of cloud, web services and service-oriented architecture is the key to providing integration that can improve collaboration and operational efficiency. Cloud service providers allow users to transfer part or all of their business from the local network to the cloud platform, making it easier for them to access various devices, such as data storage and data processing.
For example, if there is no cloud computing device as a service management software, it is not easy for a leading electronic product manufacturer of touch screen displays and POS devices to manage the content deployment and space download technology (OTA) of more than 7000 field connected devices. The portal based on cloud computing enables its user subscription and management, content upload, device addition/update, configuration and other functions to be realized on its portal website. Therefore, through anytime and anywhere access, it can simplify processes and improve operational efficiency.
In addition, we can see that commercial applications are transitioning to the cloud platform in a standard way, and enterprises deploy SAP/CRM on the cloud platform, which makes the server/software have flexible accessibility and simplifies the settings.
In addition, applying the DevOps method to the cloud can strengthen collaboration between teams, improve the efficiency of the application development cycle, optimize product quality, and save time. Through standardization, key steps are automated, and DevOps practices and tools help enterprises run faster and more smoothly.
2. Personal customer management and relationship
In addition to improving the services of buyers and sellers in the online market, consumer electronics companies can also use cloud computing and analysis to provide personalized product recommendations for buyers, thus realizing value-added. With the continuous expansion of cloud computing capability and capacity, it can store information about user preferences and locations, and obtain intelligent insights by running algorithms to customize products or services. For example, an industry leading consumer electronics brand infers its user preferences through purchase behavior and use patterns, and uses these analysis results to provide customized advertising, quotations, and suggestions. In the final analysis, this model brings many possibilities, which can fundamentally improve the performance of existing equipment and services, benefit enterprises, improve customer satisfaction and ensure customer loyalty.
3. Accelerate time to market and reduce costs
Whether it is function rich or value driven, the competitive advantage created by entering the market through innovative products is crucial to the electronics industry. Electronic equipment OEMs using product lifecycle management (PLM) systems have greatly shortened the product development cycle, but the development process is still inefficient and time-consuming. Many off the shelf development and hosting services, as well as services from leading cloud computing providers, can accelerate the development of collaborative products by reducing the workload of developers.
With cloud computing technology, enterprises can implement standard protocols to synchronize information between systems and access the centralized database provided by infrastructure services. Original Equipment Manufacturers (OEMs) can improve development efficiency and avoid costly mistakes through automation and standardization. This can accelerate the time to market and the time to realize the value of products, thus bringing important competitive advantages.
In addition, enterprises that adopt serverless cloud architecture, on-demand database connection and pay as you go system can convert IT capital costs into operating costs or variable costs.
4. Partner/supplier ecosystem connection simplification
One of the main business drivers supporting cloud computing is ecosystem connectivity. The cloud promotes collaboration with value chain partners and customers, who can improve productivity and enhance innovation. Cloud computing based platforms bring together different groups that can collaborate and share resources, information and processes. Cloud based software solutions bring together enterprises, partners, distributors and other parties to promote creative sharing and promote the latest trend of "open innovation". In addition, it also provides some cloud computing transaction management platforms, which can simplify the presentation, negotiation, invoice and verification of trade promotion information provided by enterprise suppliers and dealers, thus ending the exchange of a large number of emails, faxes and spreadsheets in a secure cloud computing environment, and reducing errors related to such communication.
5. Data driven demand forecasting and decision-making
Effective inventory management is a common problem faced by the consumer electronics industry. For large consumer electronics products that produce multiple products in different locations and manage large distribution channels, it is difficult to check or manage inventory in real time and predict future demand. By using cloud computing and data analysis technology, they can widely understand their own stocks, markets, consumer preferences and global competition.
Cloud technology can access real-time data, cloud architecture and analysis platform to establish advance and standardized inventory forecast, thus greatly reducing inventory shortage or surplus and other problems, making decision-making and inventory management more effective. In addition, company leaders can access data and inventory at any time and anywhere to check real-time inventory.
In order to successfully apply cloud computing, consumer electronics enterprises must evaluate the impact of cloud computing on the operating model and decide on the follow-up actions to be taken. Cloud services include architecture, development, deployment, migration, optimization and cloud computing data analysis. Cloud computing solutions help consumer electronics enterprises transform their business models and operation methods, enhance flexibility, scalability and efficiency, and make their businesses go to the next level.
The above is the analysis of how the cloud computing industry enables consumer electronics enterprises to make changes I believe that the friends who have read this article also agree with this statement. For the cloud computing industry Should also have a deeper understanding of 。 If you want to know more about it, please follow the industry news channel of Micronet News Center or contact us. Micronet will serve you wholeheartedly.
